Sci Fi, USA Benefit from DVR Viewing

battlestar_galactica_s4

In an attempt to keep up with the rising number of time-delayed viewers, the Nielsen Co. has issued a list of television programs that saw the biggest increases in DVR use in 2008.

The DVR top ten doesn’t differ significantly from the overall top ten, with the Tuesday and Wednesday airings of Fox’s American Idol unsurprisingly coming out on top (live-plus-seven viewing added 2.15 million and 1.95 million households, respectively, to A.I.‘s live only numbers. The remaining eight slots went to Heroes (1.83 million), Lost (1.79 million), Fringe (1.60 million), House (1.45 million), The Mentalist (1.45 million), Survivor (1.40 million), Grey’s Anatomy (1.36 million) and Bones (1.33 million).

The more interesting list is the second one, which ranked shows in order of the percentage increase attributable to time-shifted viewing. Cable shows ruled the day here, with Sci Fi’s Battlestar Galactica claiming the top spot by earning an impressive 53% bump from DVR viewing. USA’s Burn Notice came in second with a 37% increase, followed by Heroes and 90210 (both at 35%). The top ten was rounded out by Sci Fi’s Sanctuary (35%) and Eureka (34%); TBS’ My Boys (32%); and USA’s Psych, In Plain Sight, and The Starter Wife (29%, 28% and 27%, respectively).

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s